“It’s stunning, fun, delightful, and enticing. Until it’s not.” Warning: if you’re using personalization in your marketing, this one might hurt. But don’t worry, Aaron Orendorff and PostFunnel also packed it with plenty of solutions.

“It’s stunning, fun, delightful, and enticing. Until it’s not.” Warning: if you’re using personalization in your marketing, this one might hurt. But don’t worry, Aaron Orendorff and PostFunnel also packed it with plenty of solutions.

When Ecommerce Personalization Goes Wrong: 10 Easy Ways to Fix It

Existing customers are the lifeblood of any business. Sadly, ecommerce personalization often fails to serve them. Here's how to fix that …

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